After years of refusing to add touchscreens to its Mac computers, Apple is finally ready to change course.
This is according to a new report(opens in a new tab) By Bloomberg, whose Mark Gurman claims that Apple engineers are “actively engaged” in the project and that the company is “seriously considering” production of the first touchscreen Mac.
According to the report, the first touchscreen Mac may launch in 2025. However, Apple’s plans on this haven’t been finalized, and it’s always possible that these devices may never see the light of day.
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If this happens, Apple will likely launch a traditional laptop device with only a touchscreen that will support gestures like the iPhone.
Other manufacturers, including Lenovo, HP and Dell, have touchscreen-equipped laptops in their lineups. Apple, on the other hand, has pushed its iPad Pro devices as laptop replacements for people who need a touchscreen — with mixed results. Apple co-founder Steve Jobs famously said in 2010 that touchscreens don’t work on laptops. “We’ve done a lot of user testing on this, and it turns out it doesn’t work. Touch surfaces don’t have to be vertical,” he said.
Another major change coming to Apple’s MacBooks is OLED technology. According to reports from both Gurman and Apple analyst Ming-Chi Kuo,(opens in a new tab) Apple is planning to launch a MacBook with OLED display by the end of 2024.
Finally, another new report(opens in a new tab) by Kuo claims that Apple is planning to launch a new generation of AirPods, which could be cheaper than the original with a price tag of $99 (analyst Jeff Pu claims these will be called AirPods Lite). Another new audio product we may be seeing from Apple are the AirPods Max, although any other details are absent. We may see these new products in the second half of 2024 or maybe even in 2025.
