After a lawsuit was filed in 2009 by a former Major League Baseball manager who was being impersonated on the service. Because it was not easy to get verified, verification became a status symbol, making snide remarks about “blue checks” became a common pastime on the platform, and de-verification was deployed as a result of violating terms of service or ( Even before) he bought Twitter) pretended to be Italian Elon Musk.

But verification is also an important way of identifying which information is coming from reliable sources – official government accounts, for example, or politicians. Elon-Twitter’s hurried roll-out plans to grant additional permissions to anyone $20 $8 per month to be “verified” — without any actual identity verification — made the tick essentially meaningless, as it will tell you whether you were verified either before this week when the new plan is about to start or Blue is now paying for Twitter. Instead of rolling back this disastrous monetization plan, Team Twitter is doubling down on what’s left.

Esther Crawford, Director of Product Management, Twitter On that Tuesday evening at the launch of the new Blue, the platform will introduce the official label, which consists of a gray tick and the word “Official” under the username on the profile. The tick looks just like the old verification/new blue tick, a small checkmark inside a scalloped circle, except the verified circle is filled in blue and the gray is just an outline. Accounts can apparently have two ticks if they are an official account that is also a paid Twitter Blue account. Under the current plan, accounts verified under the old real-verification scheme will not have their blue ticks removed, appearing exactly like the new blue ones. still with me?

Crawford explained, “Not all pre-verified accounts will receive the ‘Official’ label and the label is not available for purchase.” “Accounts receiving this include government accounts, commercial companies, business partners, major media outlets, publishers and some public figures.”

Crawford (or at least the account claiming to be him) did not preview whether the labels would be displayed as blue/blue ticks alongside display names in Twitter timelines, which raises the question of whether Having to tap or click a profile every time you want to make sure you’re retweeting an official account is going to be a bit too abrasive for the average user to RT responsibly every time.

(While Crawford’s profile says she works at Twitter, it doesn’t tick any, so this reporter asked for further confirmation. Her LinkedIn appears to be legit, she , and she also went mildly viral for sleeping at Twitter HQ last week, so it appears the account is indeed hers. But if not even sleeping on the office floor and leading a team that is apparently shipping not one but two new features a week is enough to earn him the old fashioned tick. , we should assume that going forward not working on Twitter means you will have some way of verifying on your Twitter account that you actually work on Twitter.)

See also:

Twitter’s blue tick was more than a status symbol

Mashable has reached out to those still working at Twitter to confirm the details they’ve shared about the feature.

Twitter Blue — the updated Elon-era version that comes with select features and a blue tick that doesn’t really mean anything except that you paid for the blue tick — is set to roll out tomorrow, November 9th. Originally slated to begin this past Monday, the launch was pushed to the day after the 2022 midterm elections, at least partly because of concerns about disruption caused by payment accounts that appear legitimate on Election Day. could be spread. How fortunate that from Wednesday onwards there will definitely be no problem.